| Korean cars are improving more quickly. | | | | The bumper of the crossover is sculpted |
| In fact, it is chasing the popularity of | | | | to make the car appear a bit taller. The |
| its Japanese rivals. Hyundai, for one, | | | | three-tiered headlights blend with the |
| is poised to take another step in the | | | | extraordinary design statement. |
| right direction by launching its latest | | | | Sophisticated headlights and tail lights |
| crossover named the Veracruz. The new | | | | gave the car that exotic charisma. The |
| Hyundai Veracruz made its debut at the | | | | striking beltline ascends from the |
| North American International Auto Show | | | | wraparound headlights and follows the |
| (NAIAS). | | | | tapering greenhouse to include the |
| According to the Korean automaker, the | | | | prominent taillights. The grille |
| Hyundai Veracruz blends substance with | | | | combines a flat-lined upper chrome bezel |
| style. The luxury and performance | | | | and a curved lower bezel. It holds the |
| offered by the new crossover have been | | | | Hyundai flying-H logo to establish |
| previously deemed as unthinkable. Now, | | | | imagery. |
| the unthinkable ways are transformed | | | | The Hyundai Veracruz is also given |
| into indulging auto reality. The | | | | prominent wheel arches house 17- or |
| crossover is equipped with the standard | | | | 18-inch wheels and tires. In addition, |
| Electronic Stability Control (ESC), | | | | the chrome trim boost the car's |
| upscale amenities and greater cargo | | | | elegance. Its dual chrome exhaust tips, |
| volume. The Hyundai Veracruz powertrain | | | | a trademark of the automaker, contribute |
| performance and standard safety features | | | | to the efficiency of the exhaust system. |
| beats the Toyota Highlander and also the | | | | Also, the rear spoiler contributes to |
| Honda Pilot. Its cutting-edge design and | | | | the sporty flavor of the Hyundai |
| craftsmanship are further enhanced by | | | | Veracruz. |
| its sophisticated auto parts. | | | | Other convenience features of the |
| "Veracruz is an exceptional vehicle at | | | | crossover include the AM/FM/XM/CD/MP3 |
| the right time for this developing | | | | audio system, proximity key, |
| segment," said Steve Wilhite who works | | | | rain-sensing wipers, auto dimming |
| as the chief operating officer of | | | | exterior mirrors, mirror-mounted |
| Hyundai Motor America. "The vehicle's | | | | approach lights, adjustable pedals, |
| designers recognized that the needs and | | | | memory settings for the power mirrors, |
| desires of traditional SUV buyers | | | | driver seat and steering wheel, backup |
| weren't being met and focused on meeting | | | | warning system, power liftgate, and a |
| those needs in an elegant and ingenious | | | | rear-seat entertainment system that |
| way. The result is a spacious crossover | | | | includes a DVD player and eight-inch |
| that delivers both refined style and | | | | overhead screen. |
| first-rate performance." | | | | To secure safety of the car occupants, |
| The crossover is an aftermath of | | | | the Hyundai Veracruz is engineered with |
| Hyundai's product expansion and design | | | | a high level of protection and safety |
| evolution. It uses fluid and organic | | | | features. "The 2007 Veracruz embraces |
| forms to produce a bold, refined and | | | | both active and passive safety with a |
| luxurious Hyundai Veracruz. "We are very | | | | host of leading-edge technologies," said |
| proud of Veracruz and feel this design | | | | John Krafcik, vice president of |
| will not only reinforce our design | | | | Strategic Planning and Product |
| direction as a company, but also greatly | | | | Development, Hyundai Motor America. |
| enhance our escalating brand image on a | | | | "Electronic Stability Control, six |
| global basis," said Joel Piaskowski, the | | | | airbags including side curtain airbags |
| chief designer at the Hyundai Design | | | | protecting all three rows, and active |
| Center in Irvine, California. "Fluid | | | | front head restraints are found standard |
| lines combined with the integrated | | | | in Veracruz and are some of the |
| headlights and taillights envelop | | | | industry's most effective technologies. |
| Veracruz to create a unified aesthetic." | | | | |